PEAK Motor Oil Named Title Sponsor of World of Outlaws World Finals
NAPA Auto Parts set as presenting partner of huge championship-crowning event
CONCORD, N.C. – Sept. 18, 2012 – The World of Outlaws and Charlotte Motor Speedway are pleased to announce PEAK® Motor Oil will be title sponsor of the World of Outlaws World Finals Nov. 1-3, 2012, at The Dirt Track at Charlotte. In addition, NAPA Auto Parts will be presenting sponsor of the event that crowns champions in the three top divisions of dirt track racing: the World of Outlaws Sprint Cars, World of Outlaws Late Models and Super DIRTcar Big-Block Modifieds.
“PEAK is thrilled to be the title sponsor of the World of Outlaws World Finals,” said Bryan Emrich, Old World Industries Chief Marketing Officer, makers of PEAK Antifreeze, Motor Oil and other automotive products. “The brand is a great fit for dirt track fans, and we think they will be excited to watch the championship drivers put our products to the test on the track.”